Why Am I Doing This?

Why Am I Doing This?

Posted by Pino Shah on Aug 15th 2018

I am an Architecture, World Heritage, and Performing Arts Photographer, Pino Shah. I am based in McAllen, Texas and Ahmedabad, India. I would like to share my Mission Statement with you.


The power of words is legendary as it is said that the pen is mightier than the sword. The power of images is equally legendary as it is said that a picture can speak 1,000 words. And of course, words combined with images deliver a resounding message.

My mission is quite simple. I want to showcase world heritage quality architecture first and foremost to a younger audience, typically, a sixth grader -- the 'heads down' generation as a wise person termed it. My hope is that by impressing upon them at an early age the importance of heritage architecture, when they become our future civic and corporate leaders, that they will hopefully be of a preservation mindset.

To that end, my method of presenting the images are primarily through online and mobile channels. A website, smartphones, tablets, Instagram, Facebook, Twitter... Another major goal that has been elusive thus far is the goal of developing a sixth-grade level TEKS (Texas Essential Knowledge and Skills) compliant curriculum that is based on the photography projects I am undertaking in Texas; the Architecture of the Lower Rio Grande Valley Photography Project (ALRGVPP) and the Galveston Architecture Photography Project (GAPP). The reason it has been elusive is lack of funding -- all my efforts are self-funded -- needed to hire writers proficient in history and curriculum developers.

For my Ahmedabad Heritage Photography Project (AHPP), my goal is to showcase the 606-year-old city which earned conditional 'World Heritage City' designation on July 8, 2017 by UNESCO to the world.

Another major reason for doing this is to showcase my blessing of being able to take great architecture photographs in order to get paid assignments across the globe.